U.S. Patent PP26,679
Southern Highbush Blueberry Variety

General Description

Endura™ ‘FL06-377’ is a mid-to-late maturing variety best adapted to production regions similar to central Florida. Plants perform well under both evergreen and hydrogen cyanamide management systems. Plants produce large, firm berries that have an excellent, persistent blue color. Plants return high season-long yields and have consistently outperformed the current evergreen variety standard in central Florida. Plants of ’FL06-377’ are susceptible to leaf rust (but do not drop leaves) and Phytophthora root rot. Some Key Features:


  • Produces well in evergreen and hydrogen cyanamide systems

  • Very firm (similar to Farthing)

  • Excellent, persistent blue color

  • High season-long yield.

  • Fruit is tart very early in the season and when not fully ripe.

  • Very long harvest season when grown as an evergreen plant.

  • Susceptible to leaf rust (but no leaf drop).

  • Susceptible to Phytophthora root rot.

  • May require >200 chilling hours if falls into dormancy


Fruit quality under optimal picking conditions (average of several years):

  • Slightly larger, fruit Weight/Size (2.7 grams/24.7 mm) similar to ‘Emerald’

  • Fruit Brix levels (10.9) similar to ‘Farthing’

  • Fruit Firmness (230.3 g/mm) similar to ‘Chickadee’

Performance 2018-2019 Season

Fruit Quality and Yield

The following plots show the most important fruit quality traits and yield, across the season.

The vertical lines in the yield plots indicate when 10%, 50% and 90% of the harvest was achieved during the season.


Dotted lines indicate the desired values for new cultivars:


  • Berry weight greater than 2g

  • Fruit Diameter greater than 14mm

  • Firmness higher than 150g/mm

  • Brix higher than 10%

  • TTA less than 1%

  • Brix/TTA higher than 14 units


Warning: Yield plot coming from harvesting of two bushes. Values may seem overestimated as all the fruit from the bush is harvested, and because this is harvest yield and no packed yield. Use this data to compare among cultivars and no to predict potential yield on your farm.


Measurements are in grams (g). To convert from grams to pounds (lb) use the following formula:

lb of fruit per bush = (g of fruit) x (0.002204)

Endura_Citra FL_2019
Endura_South FL_2019
Endura_Central FL_2019
Endura_Citra FL_2018
Endura_South FL_2018
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License Availability

For licensing availability contact Florida Foundation Seed Producers (FFSP):


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